TrustByReviews (TBR) is a feedback and review platform that uses a powerful library of rewards to encourage customers to share their honest experience with your business. The platform is built on three named pillars:

- **Email verification** confirms a reviewer's address where they provide one, and the review then carries an Email Verified label.
- **The Truth Profile**: your business's owned authority hub on TruthByReviews.com, where verified reviews publish and consolidate alongside reviews aggregated from across the web.
- **The 72-Hour Response Guarantee** gives your business a fair chance to respond to a concern. The rating counts immediately, the written review publishes when the process completes, and honest feedback is never blocked.

Together, these three pillars produce something a third-party review site can't: a verified, business-owned reputation footprint that's optimized for AI search engines (AEO) and protected by structural FTC compliance. Any customer may choose to share their own review on third-party sites like Google, Trustpilot, Facebook, BBB, Sitejabber, and Reddit, whatever they rated. No customer is offered a reward for posting on a third-party review platform, and their feedback publishes to your Truth Profile when the 72-Hour Response Guarantee completes, resolved or not.

The rewards drive participation. The verified reviews build authority. The customer database is yours to own.

You connect TrustByReviews to your customer flow, through your CRM, your point-of-sale, your email automation, or a simple QR code or link. After a transaction or service, your customer receives a feedback request along with the reward you've assigned to that campaign.

When the customer submits feedback, the rating counts immediately and the participation reward is delivered. A verification link is also sent, and where the reviewer confirms their email the review carries an Email Verified label. Verification adds the label. It is not a gate on publishing or on the reward. Reviews show exactly what was verified, and nothing more. From there, two paths:

**Feedback** publishes to your Truth Profile on TruthByReviews.com and the rating counts immediately. The customer may optionally choose to share their own review by sharing the review on the third-party sites you've featured (Google, Trustpilot, Facebook, BBB, and others).

**A concern** opens the 72-Hour Response Guarantee. The rating counts immediately. During that window, you receive the customer's contact information and the full feedback so you can reach out, address the issue, and ideally resolve it. If you resolve it, the customer may update their review to reflect the better outcome. When the 72-Hour Response Guarantee completes, the written review publishes to your Truth Profile on TruthByReviews.com. No customer is ever rewarded for posting on third-party sites.

The 72-Hour Response Guarantee is a response window, not a gate. The rating is public immediately and every written review publishes. You simply get a fair window to respond first.

TruthByReviews.com is the consumer-facing companion to TrustByReviews. It's the public-facing site where reviews collected through your feedback flow actually live. Every TrustByReviews business has a Truth Profile on TruthByReviews.com, a dedicated, branded hub that displays the verified reviews collected through your feedback flow.

Where TrustByReviews is the engine you operate behind the scenes, TruthByReviews.com is the destination consumers and AI engines visit to see your verified reputation.

Your Truth Profile is the public authority page your business owns on TruthByReviews.com. It includes:
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- All email-verified reviews collected through your TrustByReviews feedback flow. Each review shows exactly which checks it passed
- The ability to pull in and display reviews from third-party sites like Google, Trustpilot, Facebook, BBB, Sitejabber, and others, consolidating your reputation into a single profile
- Structured business information optimized for AI search and Answer Engine Optimization (AEO)
- A profile URL you can link to from your website, email signatures, and marketing

The Truth Profile is what gives TrustByReviews its long-term authority value. You're not just collecting reviews, you're building an owned, verified, AI-readable hub that consolidates your reputation.

Traditional SEO is about ranking in search results. AEO is about being the answer that AI engines like ChatGPT, Perplexity, Gemini, and Google's AI Overviews surface when consumers ask questions about businesses in your category.

AI engines need clear, structured, *verified* information to do this. Reviews on your Truth Profile show exactly what was verified at the source, which is a stronger signal than unverified review content scraped from open platforms. Combined with structured business data and consolidated third-party reviews, your Truth Profile becomes a high-credibility signal for AEO.

This is a significant differentiator from a third-party review site, where your reviews live inside someone else's database, contribute to *their* AEO authority rather than yours, and may not be verified at the level required for AI engines to weight them confidently.

Yes. Your Truth Profile is designed to consolidate your reputation across the web. The platform supports aggregation from over 150 third-party review sources, including Google Business Profile, Trustpilot, Facebook, BBB, Sitejabber, and many industry-specific platforms, making your Truth Profile a single, comprehensive source of truth about your business.

This consolidation is what makes the Truth Profile valuable to AI search engines. Instead of scattered reputation across many sites, AI engines find a complete, verified picture in one place.

Your customers' reviews always publish first to your Truth Profile on TruthByReviews.com. That's the home base.

Any customer may choose to share their own review on the third-party sites you've featured. No reward is attached to doing so, and the option does not depend on what they rated. The most common third-party sites businesses select include:
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- Google Business Profile
- Facebook
- Trustpilot
- Better Business Bureau (BBB)
- Sitejabber
- Reddit
- Industry
-specific sites like Avvo (legal), Healthgrades (medical), Zillow (real estate), Houzz (home services), TripAdvisor (hospitality), G2 or Capterra (software), and others

You decide which third-party sites to feature. No reward, entry, or incentive is attached to posting on any of them. Every review publishes to your Truth Profile, and a review in the 72-Hour Response Guarantee publishes when that process completes.

In the TrustByReviews model, the line between feedback and a public review is intentionally thin. When a customer submits feedback through your TrustByReviews flow, it becomes a verified review on your Truth Profile at TruthByReviews.com, almost always within minutes, or when the 72-Hour Response Guarantee completes if a concern was raised.

The optional next step is third-party syndication. Any customer may take their existing review and share it on Google, Trustpilot, Facebook, BBB, and other featured sites if they choose to. No reward is attached to posting on any of them. The customer composes the review once, and the platform makes it easy to share.

So feedback always becomes a public Truth Profile review. Posting on a third-party site is an optional extra step, open to any customer and never rewarded.

You do. Every customer who interacts with your TrustByReviews flow becomes part of the database your business owns directly. You can export it, segment it, integrate it with your CRM, and use it for follow-up marketing, without ever paying a third-party platform for access to your own customers.

Your Truth Profile on TruthByReviews.com adds a second owned asset: a public-facing reputation hub built on your verified reviews and your aggregated third-party reviews. You own both the private database and the public profile. This is fundamentally different from a third-party review site, where the reviewer is *their* user, not yours, and the review lives in *their* database, not yours.

TrustByReviews drives growth across four dimensions:

1. **An owned authority profile.** Your Truth Profile on TruthByReviews.com becomes a verified, AI-readable reputation hub that you own, not a profile on a third-party site that owns the audience.
2. **More public reviews.** The reward inventory makes the ask easy and worthwhile, so participation rates climb dramatically.
3. **A fair chance to respond.** The 72-Hour Response Guarantee gives you a window to respond to a concern. It never blocks an honest review from being seen, and it never changes the rating.
4. **Answer Engine Optimization (AEO).** Reviews aggregated on your Truth Profile, plus syndicated reviews on Google, Trustpilot, Facebook, BBB, and others, create a verified reputation footprint that AI engines surface when prospects ask questions about businesses in your category.

Three things, in this order:

1. **Test a reward yourself.** Send yourself a $25 restaurant voucher or a hotel savings card so you experience the redemption flow exactly as your customers will.
2. **Pick your review sites.** Choose two or three third-party sites where you want customers directing their public reviews. Don't spread thin across ten.
3. **Set your sweepstakes structure.** Decide which resort stay you'll feature as your grand prize and how often you'll draw a winner. Every participant earns the same entry.

Once those three are set, connect TrustByReviews to your customer flow and you're operational.

Your customer receives an invitation to share their feedback, branded with your business name, colors, logo, and "compliments of" message throughout the feedback request, the review form, and the Truth Profile experience. They submit honest feedback on a simple form, then verify their email address with a single click. This verification step is what protects every review on the platform from bots and fake submissions.

Within seconds of submitting, they receive their reward by email or SMS. The reward itself arrives with TrustByReviews branding by default. The customer already knows the reward came from you because they just completed your branded feedback flow. (Members who want their own business name and logo on the reward certificate itself can add a Marketing Boost affiliate account.)

Their review publishes to your Truth Profile on TruthByReviews.com, and the rating counts immediately. They may then choose to share that same review on the third-party sites you have featured (Trustpilot, Facebook, BBB, and others). Nothing is offered in exchange, and the choice is entirely theirs.

If they raised a concern, their review enters the 72-Hour Response Guarantee and the rating counts immediately. The reward is still delivered, and that never changes. You receive the customer's contact information and full feedback so you can reach out and try to resolve the concern. If you do, the customer may update their review. If 72 hours pass without resolution, the review publishes to your Truth Profile (but never to third-party sites).The whole experience takes most customers under three minutes.

In the TrustByReviews model, the line between feedback and a public review is intentionally thin. When a customer submits feedback through your TrustByReviews flow, it becomes a verified review on your Truth Profile at TruthByReviews.com, almost always within minutes, or when the 72-Hour Response Guarantee completes if a concern was raised.

The optional next step is third-party syndication. Any customer may take their existing review and share it on Google, Trustpilot, Facebook, BBB, and other featured sites if they choose to. No reward is attached to posting on any of them. The customer composes the review once, and the platform makes it easy to share.

So feedback always becomes a public Truth Profile review. Posting on a third-party site is an optional extra step, open to any customer and never rewarded.

In the TrustByReviews model, the line between feedback and a public review is intentionally thin. When a customer submits feedback through your TrustByReviews flow, it becomes a verified review on your Truth Profile at TruthByReviews.com, almost always within minutes, or when the 72-Hour Response Guarantee completes if a concern was raised.

The optional next step is third-party syndication. Any customer may take their existing review and share it on Google, Trustpilot, Facebook, BBB, and other featured sites if they choose to. No reward is attached to posting on any of them. The customer composes the review once, and the platform makes it easy to share.

So feedback always becomes a public Truth Profile review. Posting on a third-party site is an optional extra step, open to any customer and never rewarded.

Rewards can be delivered automatically as part of your TrustByReviews feedback flow, meaning when a customer submits feedback, the reward is delivered to them by email or SMS within seconds, with no manual action on your part. You can also send them manually from your member portal anytime you want, for a thank-you, a follow-up, or a one-off campaign.

When the customer receives the reward, they click the link or scan the QR code in the message and are taken to a redemption page. There, they create an account (if needed), choose their dates and destination (for travel rewards), and complete redemption directly online.

The feedback request, review form, and Truth Profile experience are fully branded with your business: your name, logo, colors, and "compliments of" message. That's what your customer sees throughout the TrustByReviews flow.

The rewards themselves, however, are delivered with TrustByReviews branding by default. Personalizing the reward certificates with your own business name and logo (the "Compliments Of" area on the reward itself) requires a separate Marketing Boost affiliate account integrated with your TrustByReviews member portal.

Most members don't need this. The rewards arrive as a benefit of completing your branded feedback flow, and the customer already knows the reward came from you because they just completed your branded experience. But if your business has marketing campaigns beyond feedback collection where you want to deploy these incentives directly with your own branding, getting your own Marketing Boost account is the right path. [Reach out](#) to learn more about adding a Marketing Boost affiliate account to extend your reward usage.

Yes. Rewards have an activation expiration date that runs 7 days from the date you send them. The expiration date applies only to *activation* of the reward. Once the customer activates, they have 18 months to actually use it (for travel rewards).

For restaurant vouchers, hotel savings cards, and the cashback app, the activation step delivers the reward immediately, and ongoing use follows each product's specific terms.

Two reasons.First, the model works best when customers act on the reward right away. The longer they wait, the more likely they forget they received it and never benefit. During the 7-day window, we send up to two reminder emails and SMS messages to encourage activation. Industry-leading redemption rates back this up.

Second, the 7-day window protects both your business and ours. Hotel partner contracts and inventory availability change. A short activation window keeps the reward inventory current and prevents discontinued offers from circulating indefinitely.

No. The expiration date applies only to activation, meaning the customer needs to claim and confirm the reward within 7 days. Once activated, they have 18 months from the activation date to choose travel dates and complete their stay.

For hotel and resort stays, your customer activates the reward online by paying the daily resort taxes and fees that correspond to the destination they choose. Activation typically takes a few minutes. Once activated, they have 18 months to select travel dates and choose from participating hotels at their destination.

For hotel savings cards and restaurant vouchers, the customer creates an account on the redemption portal and uses the savings against eligible bookings or dining transactions. For the cashback app, the customer downloads the app, links their payment card, and earns ongoing cashback at participating retailers.

The taxes and fees the customer pays during activation are based on a combination of local tourism and bed taxes, value-added taxes, sales tax on the rack rate of the room, maid service fees, zone surcharges, travel agency fees, and any applicable federal, state, local, or municipal taxes.

Most US destinations average around $30 per night in taxes and fees. Mexico destinations average around $19.70 per night. Fees vary by destination and are clearly disclosed during the activation flow.

We recommend setting expectations clearly and upfront. Avoid the word "free". Instead use phrases like "Complimentary Vacation Reward," "Included with Your Participation," or "Selected to Receive.

"A simple disclosure works well: *"You'll receive a complimentary multi-night hotel stay. You'll only be responsible for personal expenses like hotel taxes, resort fees if applicable, food, beverages, and transportation."*

Clear upfront disclosure builds trust with the customer and matches the honest-feedback ethos of the entire TrustByReviews platform.

Yes, within a curated list. Each destination has up to 50 participating hotels, and based on the dates the customer selects, the system will showcase up to 3 hotel options to choose from based on availability.
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The properties release unoccupied inventory 30 days in advance, so the customer needs to give at least 30 days advance notice to book travel dates. We also recommend customers choose weekdays over weekends and avoid major holidays for the widest selection.

Yes, though this depends on how you configure your campaigns. If you set up the API integration on your own website, you can let customers select a destination directly. We've found, however, that too many choices often lead to none being made, so we generally recommend pre-selecting a destination for each campaign and sending it from your member portal.

Once a customer activates a reward for a specific destination, the destination is locked in.

Hotel savings cards and restaurant vouchers can be used immediately, including same-day bookings.

The complimentary multi-night resort stays cannot be used for last-minute bookings. They require a minimum of 30 days advance notice. Hotels release their unoccupied inventory daily on a 30-day-out window, which is what allows them to project occupancy and offer this promotional inventory in the first place.

The 5-Night All-Inclusive Resort Stay in Puerto Plata, Dominican Republic *is* an all-inclusive offering: meals and beverages included as standard for that specific reward.

Other Mexico resort stays in our inventory are not all-inclusive. The customer is responsible for airfare, transfers, food, gratuities, and other personal expenses for those stays.

No. Flights are never included in our complimentary stay rewards. The customer is responsible for airfare, transfers, and all travel logistics.

Generally yes, though we recommend promoting the resort rewards as a "couples getaway" because most rooms are configured for a maximum of two adults. Some properties allow up to two additional children up to age 12 in the same room, depending on room type and bed configuration.

When children are added to the search, fewer hotel options will appear. Cities like Orlando, Las Vegas, and Mexico destinations tend to be the most family-friendly options when children are involved.

No. The resort stay rewards cannot be used for groups beyond a single room. Hotels honoring this promotion will allow only one package per family, household, friend group, or known travelers arriving on the same or adjoining dates.

This is a strict rule from the participating properties and applies to all members.

Each customer can activate one Complimentary Hotel Stay reward every 12 months. The same destination cannot be redeemed twice by the same customer.

There's no limit on hotel savings cards or restaurant vouchers. Those can be activated and used freely.

Automate them. Most TrustByReviews members run rewards through automated flows triggered by feedback submission, post-purchase events, or specific milestones in their CRM. The platform integrates with most major CRMs including GoHighLevel, HubSpot, Salesforce, and Zapier-connected systems.

You can still send individual rewards manually from your portal anytime, but the highest-performing members let automation do the work.

Yes, when structured correctly. The FTC's clear guidance is that businesses may offer rewards for the *act* of leaving feedback, but not for the *content* of that feedback. In other words, you can reward someone for sharing their experience; you cannot reward them only if they say something positive.

Every reward in the TrustByReviews inventory is structured around this principle. Customers receive their reward for participating, regardless of whether their feedback is glowing, lukewarm, or negative.Two related principles also keep the platform compliant:

- **No review gating.** Every review publishes to your Truth Profile on TruthByReviews.com, including reviews where the concern was never resolved. The 72-Hour Response Guarantee is a response window, not a filter, and the rating counts from the moment it is given.

- **No selective syndication.** Every customer sees the same options, whatever they rated, and no reward is attached to posting anywhere. The difference is that TrustByReviews captures *all* feedback honestly and publishes it to your Truth Profile, which is what keeps the system trustworthy.

This is a structural compliance framework, not a marketing claim. We provide template language for review request flows that reinforces the same principle.

Every review published on TrustByReviews and TruthByReviews.com can be email-verified. Where a customer confirms their address, the review carries an Email Verified label. Reviews show exactly which checks they passed, and nothing more.

This single step accomplishes several things at once:

- **Harder to automate.** An automated submission cannot confirm an email address it does not control.
- **Shown, not claimed.** A confirmed address earns an Email Verified label; nothing else is implied.
- **Show exactly what was verified.** Each review carries only the labels that are true for it: Email Verified, Voice Attached, Video Attached, Business Response Documented, Response Process Completed.
- **AI-trustworthy data.** AI engines weighting Truth Profile reviews for AEO can be confident the underlying data is verified at the source.

The verification step is a frictionless one-click confirmation. It adds the Email Verified label to the review. It does not hold back the reward and it does not hold back publishing. Verification doesn't filter for positive or negative reviews; it records whether the email behind a review was confirmed.

Email verification is one of the three named pillars of the platform, alongside the Truth Profile and the 72-Hour Response Guarantee.

No, and this is the most important compliance principle on the platform. Customers receive their reward for participating in your feedback flow honestly. The reward is the same whether they share praise, constructive feedback, or a complaint.

This is what keeps you FTC-compliant and what keeps your reviews credible. A flow that only rewards positive reviews invites enforcement risk and produces reviews that smart customers and search engines can sniff out as suspect.

A qualifying concern enters the 72-Hour Response Guarantee. The rating counts immediately and is already included in your score. The written review publishes when the process completes. During the window:

- The customer's reward is delivered exactly as it would be for positive feedback. Reward delivery never depends on review content.- You receive the customer's contact information and the full feedback through your portal, email, SMS, or your CRM integration.
- You have 72 hours to reach out, understand the issue, and attempt to resolve it.- If you resolve the concern, the customer may update their review to reflect the better outcome.
- If 72 hours pass without resolution, the review publishes to your Truth Profile on TruthByReviews.com.

Two important boundaries. First, the 72-Hour Response Guarantee does not suppress anything. The rating is counted immediately and the written review publishes when the window completes. Second, no customer is offered a reward for posting on a third-party review platform, whatever they rated.

Many businesses find that customers who initially leave critical feedback become loyal advocates after a thoughtful resolution. The 72-hour window gives you the same chance to respond that you'd have if they'd complained directly.

When a customer submits feedback that scores below your defined threshold, TrustByReviews:

1. Delivers the customer's reward immediately. Reward delivery is never tied to review content.
2. Confirms receipt of the feedback to the customer.
3. Opens the 72-Hour Response Guarantee. The rating is counted in your score straight away, and the written review is pending until the process completes.
4. Notifies you immediately through your portal, email, SMS, or CRM integration, and provides the customer's contact information and full feedback.
5. Gives you 72 hours to attempt resolution. If the customer agrees the issue has been addressed, they may update their review at any time, both during the 72-hour window and after the review has published. The platform allows ongoing review updates so resolution can result in an updated review even days or weeks later.
6. After 72 hours, if no resolution has occurred, the review publishes to your Truth Profile on TruthByReviews.com.

No customer is offered a reward for posting a review on a third-party platform. The 72-Hour Response Guarantee applies to the written review on your Truth Profile. It is not a gate, and it never affects the rating.

No, and the distinction matters.

**Review gating** is the practice of selectively publishing only positive reviews while suppressing negative ones, surfacing happy customers to public review platforms while routing unhappy customers into private feedback channels that never see daylight. The FTC has explicitly warned against this.

**The 72-Hour Response Guarantee** does the opposite. Every review publishes to your Truth Profile on TruthByReviews.com, including ones where the concern was never resolved, and the rating counts immediately. The window simply gives your business a fair chance to respond. Resolved or not, the review is published.

The 72-Hour Response Guarantee acknowledges that most concerns stem from something a business could put right if given the chance. The window respects both the customer's right to be heard and the business's right to a fair response opportunity. Nothing is gated, suppressed, or hidden. Only the written review waits, and only until the response window completes, resolved or not.

No. There is no reward for posting a review on a third-party review platform, and there is no entry-weight ladder.

One participation reward is offered for giving honest feedback, and it is the same whatever the rating or sentiment. A customer may optionally share their own approved review to their own social channels.

No. Entry is earned by giving honest feedback, and it is the same entry whatever the rating and whatever the customer does next. Posting on a third-party review site earns no entry at all, so there is nothing to weight.

Yes, within a curated list. Each destination has up to 50 participating hotels, and based on the dates the customer selects, the system will showcase up to 3 hotel options to choose from based on availability.
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The properties release unoccupied inventory 30 days in advance, so the customer needs to give at least 30 days advance notice to book travel dates. We also recommend customers choose weekdays over weekends and avoid major holidays for the widest selection.

Each of these industries has very specific gifting regulations, and we are not your lawyers. With that said, our understanding of the standard regulatory framework is this:

If you offer a reward as a *bribe* (for example, conditioning a referral on receipt of the reward), that's typically a violation. If you offer a reward as a *thank-you* after a purchase or as a *participation incentive* not tied to outcomes, that typically falls within compliance.

The RESPA framework specifically permits incentives offered to borrowers as long as the incentive is not based on the borrower referring business to the lender. Insurance regulations around gift caps (often $12 per customer in many states) often don't directly apply to participation incentives in promotional inventory because the structure isn't a direct gift purchase.

You should consult with an attorney in your state or industry to confirm your specific compliance posture. TrustByReviews provides the structure and the audit trail; the regulatory application is your decision.

No. The customer relationship is yours. The reward fulfillment network does not market to your customers, send promotional emails, or use their data for any purpose other than fulfilling the reward they activated. The only exceptions are operational messages: reminding them to activate before expiration, confirming reservations, or following up on a redemption in progress.

If a customer eventually activates a reward, they may receive transactional communications related to that specific booking from the fulfillment partner. They never become a marketing target.

No. Rewards cannot be resold, bartered, or used as a standalone product offering. Reselling violates the agreements we maintain with the participating hotels, restaurants, and retailers. Those partnerships exist because we don't compete with their published rates. Reselling would compromise that arrangement and result in your account being suspended.

You may use rewards as participation incentives within your TrustByReviews feedback flows, as gifts to customers within your existing business, or as bonuses for meeting specific business actions, but not as a product you sell.

Yes, within limits. We strongly encourage every member to test a reward personally so you understand the redemption experience your customers will go through. You may use one Complimentary Hotel Stay personally to evaluate the program, plus unlimited Hotel Savings Cards and Restaurant Vouchers.

Beyond that, the rewards are designed to be deployed through your customer feedback flows, not for personal vacation planning. The participating hotel partners would not honor the program if it became a personal travel club for members.

In limited use cases, yes. Rewards can be used as recognition for employees meeting specific goals, within reason. They are not designed for group travel, and the same one-per-household-per-year limits apply to staff that apply to customers.

You cannot use the rewards as ongoing compensation, group team-building travel, or to give the same employees rewards repeatedly across multiple cycles. The platform isn't structured for that and the underlying inventory rules don't support it.

No. Personal use is limited to one Complimentary Hotel Stay reward as a sample, plus unlimited Hotel Savings Cards and Restaurant Vouchers. The resort stays in our inventory exist as customer participation rewards in your business marketing. They are not a personal travel benefit included with membership.

This limit exists because our hotel partners only agreed to participate on the condition that the inventory flows to consumers through member businesses, not directly to the businesses themselves. Treating the program as a personal travel club would conflict with their published rates and end the partnership.

We offer a 100% Satisfaction Guarantee on all activated vacation rewards. If the recipient wishes to cancel within 60 days of activation, they will receive a full refund of activation fees or may switch destinations.

After 60 days, the activation is final and non-refundable. The recipient has 18 months from activation to confirm travel dates. Once travel dates are confirmed, the booking is final. No changes are allowed, and cancellations or no-shows after confirmation result in forfeiture of the activation fee.

This structure exists because the rewards use deeply discounted promotional inventory provided by hotel partners. That inventory is far less flexible than retail rates would be.

The participating resorts require at least one person in the booking party to be 21 or older, hold a major credit or debit card with a Visa or Mastercard logo, and present a valid government-issued ID at check-in. International destinations also require a valid passport.

These requirements protect the resort against potential damage and reflect the standard practice across the travel industry. They are not specific to the TrustByReviews program. Customers must also reside at least 100 miles (or 160 kilometers) from the destination resort. A resident of Orlando cannot use the Orlando stay, for example, but could use the Las Vegas one.

The complete terms and conditions for hotel and resort stays apply to all activated rewards and include:

- No timeshare presentations are required to use the reward.
- Activation must occur within 7 days of receipt; travel must occur within 18 months of activation.
- Group travel is not permitted; one reward per household and resort.
- Rooms accommodate a maximum of 2 adults; some properties allow up to 2 additional children under 12.
- Rewards become void if bartered or resold.- A 30-day advance booking window applies to all travel reservations.
- All activation fees are non-refundable and non-transferable after the 60-day window.
- The user must reside at least 100 miles from the destination resort.- Rewards have no cash surrender value.
- One vacation reward may be redeemed per household every 12 months.

The full legal terms are linked from each reward redemption page and from your member portal.

**Do:**- Use rewards as participation incentives in your feedback flow.- Set expectations clearly with your customers: what's included, what isn't.- Brand your feedback request, review form, and Truth Profile with your business name, logo, and colors.- Test a reward personally before deploying campaigns.- Match the reward tier to the value of the customer interaction.- Disclose taxes and fees upfront in your marketing language.

**Don't:**- Promise a "free vacation" with no fees. Disclose taxes and resort fees clearly.- Condition the reward on a positive review (FTC violation).- Give the same reward to the same person repeatedly.- Use the rewards for group travel, conventions, or bulk staff trips.- Resell the rewards as a standalone offering.- Let the rewards become the only reason a customer engages with your business. They should accelerate good business, not replace it.

Reach out to the TrustByReviews support team or your account manager. We update this FAQ regularly based on the questions members ask most often.