You connect TrustByReviews to your customer flow — through your CRM, your point-of-sale, your email automation, or a simple QR code or link. After a transaction or service, your customer receives a feedback request along with the reward you've assigned to that campaign.
When the customer submits feedback, they're required to verify their email address before the review publishes and the reward is delivered. This verification step ensures every review on the platform comes from a real person — no bots, no fake accounts, no anonymous attacks. From there, two paths:
**Positive feedback** publishes immediately to your Truth Profile on TruthByReviews.com — and the customer is invited to earn additional rewards by sharing the review on the third-party sites you've featured (Google, Trustpilot, Facebook, BBB, and others).
**Negative feedback** enters a 72-hour Review Shield window. During that window, you receive the customer's contact information and the full feedback so you can reach out, address the issue, and ideally resolve it. If you resolve it, the customer may update their review to reflect the better outcome. If 72 hours pass without resolution, the review publishes to your Truth Profile on TruthByReviews.com — but you never direct unhappy customers to post on third-party sites.
The Review Shield is a *delay*, not a *gate*. Every review eventually publishes — you simply have a fair window to resolve issues before they become public.